ANALOG / Story
Inspired by the classic barometer, Shane Schneck’s Analog clock celebrates the timeless appeal of traditional analogue methods. With the focus on three-dimensional tangibility in contrast to digital minimalism, Analog protrudes from the wall and features rod-shaped 3D hands to create a bold, simple statement. Made from powder coated aluminium.
Shane Schneck is an American designer based in Sweden, where he founded his Office for Design studio in Stockholm in 2010. International in his attitude and outlook, he previously lived and worked in Milan with the Piero Lissoni studio. His work has received international recognition, winning Red Dot, iF and Wallpaper design awards. His design ethos is to create simple yet innovative products that challenge industry standards. His products often contain an element of surprise, or are somehow playful or bold in their conception. Perhaps in their colour, form or use of materials. For HAY, Schneck has designed Cap, Rhom Trivet, Lup, Analog, Field, Porter, Bowler and Bernard.