KALEIDO / Variants
KALEIDO / Designer
Clara von Zweigbergk is a graphic designer and art director from Stockholm, Sweden. She studied at the Beckmans School of Design, Stockholm, and at Art Centre College of Design, Pasadena, USA. She has a breadth of experience in working within both advertising agencies and multidisciplinary design studios. After a period working in Milan, she returned to Sweden to set up her own design studio. Her work has received international recognition, and she has won a number of design awards. Zweigbergk’s work is characterised by simplicity, balance and an exceptionally good grasp of colour. For HAY, she has created Line-Dot, Kaleido and Playing Cards.